The Verizon Guy returns


Tom Paine



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Somewhere a while back I had a conversation with a reasonably informed person about Flo, the Progressive spokesperson.

The question was what would happen when Progressive was through with Flo, since (A) her marketability as an ad personality for other brands might be limited in the future and (B) Progressive might want to keep her out of other ads, particularly a competetitor's.

And that other person suggested that Verizon might have given the Verizon Guy some type of long-term buyout with a non-compete to keep him off the airwaves (or fiber or coax or whatever).

Apparently NOT.

The Verizon Guy, Paul Marcarelli, has returned with a vengeance, only this time he's employed by ....Sprint.








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