Frontier's Wilderotter: Our hick customers don't need more than 6 Mbps

Tom Paine

 Subscribe in a reader
Subscribe to Philadelphia Tech News by Email

At the J.P. Morgan 41st Annual Technology, Media and Telecom Conference in Boston last week, Stamford, Connecticut-based Frontier Communications (NYSE: FTR) Chairman & CEO Maggie Wilderotter implied that most of its largely rural customer base did not really need (or want) much faster broadband speeds.

"In a lot of the big urban markets [like Boston] there a lot more power users, but a lot of our rural customers are not power users so 80 percent in our footprint use 6 Mbps or less, so the target sweet spot for these promotional offers we are putting in place is an aggressive price point that gets people on basic service - that that's all they need," Wilderotter said. She did say that in 42% of its footprint Frontier can offer 20 Mbps and it can offer 12 Mbps to 54%.

In May of 2009, Frontier acquired 4.8 million access lines - mostly rural and copper-based, from Verizon for $8.6 billion, tripling the size of the company (the deal closed in 2010).

Daily Links 5/20/2013: Yahoo makes Tumblr acquisition official; $1 billion Delaware data center will generate own power

 Subscribe in a reader
Subscribe to Philadelphia Tech News by Email

Yahoo officially acquires Tumblr for $1.1 billion, promises “not to screw it up” (Gigaom)

Going Off The Grid: Delaware Data Center Will Generate its Own Power (Data Center Knowledge)

Former IPG (& GSI Commerce) Exec Pahade Named Poptent CEO (MediaPost)

NBC names Deborah Turness president of news division
(LA Times: Company Town)

Quality Systems dissident board member resigns (MarketWatch)
Quality Systems' primary business is Horsham-based NextGen Healthcare.

GrubHub to Merge With Seamless as Food Orders Go Mobile (Bloomberg)
New York-based Seamless was owned by Philadelphia food service giant Aramark for several years before it was spun off. One of Seamless' early backers was the Conshohocken-based VC firm now known as Artists & Instigators.

Life after SAP
(Vinnie Mirchandani/Enterprise Irregulars)

CEO Marc Benioff Says Chatter Will Become Primary Interface For Salesforce, A Bold Yet Risky Move (TechCrunch)

Bala tech aid firm to hire 60 ( Philly Deals)

Higher Ed CRM Firm TargetX Adds Rutgers, Richmond, Bryant and Towson to List of Schools in the Cloud (Globe Newswire)

Novotorium Invests in Dunnamic, Interactive Design Studio with Medical Animation Expertise (PR Web)

Pharmas dial back reprints spend, floor it on digital to reach HCPs (Medical Marketing & Media)