SCVNGR to launch rewards program for Philly September 14

SCVNGR, the Cambridge, Massachusets-based startup that originated as a project at Princeton and went through the first DreamIt Ventures program in 2008, will launch its SCVNGR Rewards program for Philadelphia on September 14 at Social Media Day Philadelphia, according to the event's website.

SCVNGR Rewards, which was just rolled out in Boston this past Tuesday, enables local businesses advertising with SCVNGR to offer freebies or discounts to people who have earned points using SCVNGR's mobile apps.

SCVNGR is backed by Google Ventures, among others, and reportedly employs more than 60 people.

Daily Links 9/2/2010: King of Prussia's GreenLink Launches Local Group Buying Product for Television

GSI to shed sporting goods inventory in a deal with Sports Authority
GSI will sell most of its remaining sporting goods inventory to Sports Authority.
(Internet Retailer)

GreenLink Launches Local Group Buying Product for Television (Business Wire)

Five predictions to watch when a new Comcast/NBC emerges (Sports Business Journal)

Is Charles Phillips Leaving Oracle? (IDG via New York Times)

SAP's Sybase deal requires customers to update their mobile CRM strategy (

New, Interactive Website CommonSpace Launched to Connect Philadelphia Friends to Social Fun, Seeks Consumer Input (PR Newswire)

University of Pennsylvania Awarded $7.5 Million From NSF to Contribute "Nebula" to Next Internet Architecture (Media Newswire)

FCC net neutrality proposal delayed (Washington Post: Post Tech)

Verizon officially announces prepaid smartphone data packages (Engadget)

Thomson Reuters buys health care data company (AP via Business Week)
Acquires Healthcare Data Management Inc. of King of Prussia.

How to Solve the TV Guide Problem (Media Experiences 2 Go: Motorola Home Blog)